Choosing quality over quantity

 We all know how important it is to choose quality over quantity, but putting it into action is extremely hard in this day and age. I’ve always believed that I would choose quality no matter what, but over the past few years my actions would beg to differ.

Written by Lorraine Bangera-Chaban

An elderly woman once told me how disheartened she was by the new trends in retail, as a former boutique manager she felt particularly upset about how less people cared about the quality of their goods. She said, “When we were young, we used to save our money to buy the best quality goods that may have been expensive but would last a lifetime.” Now, she pointed out, people consume cheap goods or clothes exorbitantly. Being part of this current generation I felt a bit guilty because I did this myself. I would buy cheap things that I could chuck out in a heartbeat. More was always better, never mind the quality.

Digging a little deeper

The reason I’m writing this post is not to persuade you to stop browsing affordable retail websites and start looking at Chanel, but to dig a little deeper and see how this obsession with quantity is affecting more serious parts of our life.

Ever since that discussion with that woman, I’ve been churning over the topic of quality over quantity and I’ve realised it’s everywhere! When I was in school we were forced to write answers with specific word counts—300 words or 1000 words—even if I had nothing more to say. At work we are expected to meet call targets, sales targets, or social media followers targets. Every business wants to expand bigger and bigger before even perfecting the quality of their product. And everyone is always interested in how many countries you’ve visited, not the life-changing experience of one city.

It’s all about numbers! Quantity.

Let’s talk about an example more close to home, my own blog. Last year I was mortified to admit I was a blogger. If I didn’t deliver a good number of posts (three to five a week!), it’s no point in calling Her Tribe a real blog. Most marketing experts even vouch for posting at least post three to five times a day on social media to be successful. 

What’s it all for?

Striving for quantity is not only exhausting, it’s unfulfilling! When you meet one target, you always think you can do more and more and more. But as the target grows, the quality diminishes. And when the quality diminishes, we have less pride in what we do and lose our passion. 

When you’re constantly trying to get something done for just reaching a number goal, it becomes dispassionate. That’s what everyone is doing today. This is why we have an overload of things we don’t even use; an overload of products that no body buys; an overload of friends we don’t like; and an overload of content that no one reads.

But never mind if it’s a broken system. Everyone else is doing it, so we should too right?

Let me tell you what a world with people who believe in quality looks like. Everyone is an artist and a creator. People are proud of their work and what they create. They nurture it. They develop it. They do their best, and other people appreciate it. Truly. Oh what a wonderful world that would be.

How does all this apply to me and you?

Have you been running around like a headless chook trying to get the quantity you’ve set your mind to? The amount of friends you should have, projects you should take on, number of things to add to your portfolio, number of clients to close, or #boss moments you should be having? Are you exhausted? Same here!

So let’s stop! Let’s stop chasing those meaningless numbers that brings us no joy or fulfilment. Let’s be different. Think about it for a minute, what do you really want to do and how can you do it in the best possible way? What will nurture your soul and how much of it can you do while your passion and motivation is still intact? By chasing quantities you’re robbing the world off the magic you can contribute. Instead let’s concentrate on making something spectacular and be proud of what we create. 

Feature Image by Stefan Stefancik